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Welcome to the official blog of AMDA at Auburn University.

This blog was created to showcase the creative talent within the Apparel Merchandising and Design Association and give students a platform to express themselves. Enjoy!

Self-Care vs. Soul Care: Looking Beyond the Routine

Self-Care vs. Soul Care: Looking Beyond the Routine

The idea of “self-care” is everywhere these days. Entire industries have been built around the perfect routine — candles, skincare products, vitamins, journals, gym memberships, and more. And while these practices can genuinely help us feel rested and refreshed, I’ve started to wonder: are we really caring for ourselves, or are we caring for appearances?

That’s where the distinction between self-care and soul care becomes important.

Self-Care: The Maintenance of Daily Life

At its core, self-care is about tending to your body and mind. It’s the restorative activities that allow us to function well—getting enough rest, moving our bodies, enjoying a warm meal, or even pausing to breathe deeply in the middle of a hectic day. Self-care is essential. Without it, we run on empty, stretching ourselves thin until there’s nothing left to give.

Soul Care: The Deeper Work

Soul care, however, goes beyond maintenance. It nourishes what cannot be seen—the part of us that seeks meaning, connection, and peace. Soul care might look like prayer, journaling, meditating, walking quietly in nature, or simply sitting with your own thoughts long enough to hear what they are truly saying.

Unlike self-care, soul care isn’t about restoring energy for productivity. It’s about restoring perspective and grounding ourselves in what really matters.

Why Both Are Necessary

Self-care and soul care are not opposites—they are companions. One tends to the surface; the other tends to the roots. Self-care fills your cup so you have the strength to keep going. Soul care reminds you why the cup matters in the first place.

In a culture that often celebrates appearances, it’s easy to prioritize what can be seen—smooth skin, organized spaces, curated routines—while neglecting the unseen. But it is the unseen that carries us when life becomes difficult. A long walk in silence, a moment of gratitude, or a prayer whispered in the quiet—these are the things that steady us when the routines fall short.

An Invitation

The next time you think about caring for yourself, consider asking: What does my soul need today? Maybe it’s stillness. Maybe it’s honesty. Maybe it's a connection.

Self-care keeps us balanced.

Soul care keeps us whole.

How Consumer Culture has Weakened our Creativity

How Consumer Culture has Weakened our Creativity

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